We Build Ads
That Actually
Convert

Google & Meta Ads, local SEO, and websites built to convert — for businesses in Montreal and across North America ready for real, measurable growth.

Our Services

Websites, ads and local visibility for Montreal businesses.

Local SEO

Stand out on Google Maps.

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Local Plumber★ 4.9   ·   Plumbing servicesOpen now · Nearby
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AI Search

Let AI recommend you.

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Local Plumber

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Ask about availability, your service area and an estimate before booking.

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Our Work

Websites and campaigns for local businesses.

Client Portal

Your campaigns, leads and results. All in one place.

Ad Revenue

Campaign data · last 7 days
$12,784.45
↑ 21.1% vs last week
01 02 03 04 05 06 07
Revenue Ad Spend

Monthly Ad Spend

Budget data · current month
$8,252.98 of $12,000
Google Ads
Jun 12, 2026
$2,450
Meta Ads
Jun 12, 2026
$1,980

Lead Source Mix

Qualified leads · last 30 days
48%
32%
13%
7%
Google Ads
758 leads
Meta Ads
512 leads
Local SEO
206 leads
Referrals
111 leads

Daily Conversions

Booked leads · last 7 days
01 02 03 04 05 06 07
Google Ads Meta SEO Referral
Google Ads Campaign
Active · Montréal
4.8x

Monthly Lead Goal

Performance · current month
1,052of 1,200 leads
☎
Booked Calls
342 of 500 goal
↗
ROAS Target
4.8x of 5.5x goal
★
New Reviews
48 of 75 goal
◎
Conversion Rate
8.7% of 10% goal

Pricing

Clear prices for small businesses.

Client Reviews

From the businesses we work with.

JM
James Mitchell
via Google
★★★★★
MTL Advertising built our website and set up Google Ads within two weeks. We started getting calls the first day the ads went live. Our call volume is up significantly — I wish I'd hired them sooner.
2 months ago
SR
Sarah Reynolds
via Google
★★★★★
Professional, fast, and they actually understand local service businesses. The landing page they built converts way better than our old site. We're now ranking on Google Maps for half a dozen keywords we weren't even targeting before.
3 months ago
DK
David Kowalski
via Google
★★★★★
Hired them to run Meta Ads for my cleaning business. The creatives they came up with were on point and the targeting was dialed in from week one. Cost per lead dropped by almost half compared to what I was spending before.
1 month ago
AL
Amanda Larson
via Google
★★★★★
These guys are the real deal. They redesigned our website, set up local SEO, and within 6 weeks we were in the Google Maps 3-pack. The phone doesn't stop ringing now. Best investment I've made in my business this year.
5 months ago
TP
Tyler Park
via Google
★★★★★
Fantastic experience from start to finish. They built a clean, fast landing page and ran Google Ads for our garage door repair business. Within the first month we had more booked jobs than we could handle. Highly recommend.
4 months ago
NB
Nicole Beaumont
via Google
★★★★★
I was skeptical about digital marketing but MTL Advertising changed my mind completely. Their team is transparent, responsive, and they deliver real results. Our TikTok ads got us a ton of visibility and our bookings doubled in 60 days.
2 months ago

Case Study

AP Locksmith: 470 leads in 7 months.

AP Locksmith website for emergency car lockout and car key replacement, built by MTL Advertising
AP Locksmith website, built and managed by MTL Advertising
GOOGLE ADSWEBSITELOCKSMITH

AP Locksmith

AP Locksmith is an emergency and automotive locksmith serving its local area and nearby towns. Customers search when they are locked out of a car or have lost a key, so every click has to turn into a phone call within minutes.

MTL Advertising built the website and ran the Google Ads from the first campaign. Ads are split by what people actually need: car lockouts, car key replacement, automotive locksmith and emergency locksmith. Groups with no conversions were paused, and the budget moved to the ones that bring calls.

  • Goal: phone calls and leads at about $40 each.
  • Result: $39.31 per conversion over 7 months.
  • Best group: “locksmith near me”, 260 conversions at $37.25.
  • Period: to , $18,481 ad spend.
Get the same for your business
470
Conversions: phone calls and form leads recorded in Google Ads between March 7 and October 13, 2026.
$39
Average cost per conversion ($39.31), below the $40 target set for the campaigns.
25.6%
Of ad clicks became a conversion, which shows the website turns local visitors into customers.
8.1%
Click-through rate across 22,688 ad impressions on local locksmith searches.

Why Choose Us

Your website and marketing. One team.

MTL Advertising is a Montreal agency for local service businesses. We build your website, run your Google Ads, optimise your Google Maps profile and get you found in AI search, so one team is accountable for every call you get.

Why MTL
Built around
your business.
  • Revenue-tracked campaigns — every dollar accounted for
  • Full transparency: weekly reports, live dashboard access
  • No long-term contracts — stay because of results, not paperwork
  • Dedicated account manager, not a rotating ticket queue
  • Website + ads built together — not two separate vendors
  • Call and form tracking set up before the first ad runs
  • Cost per lead reported in plain language, in your own client portal
Average Client ROAS
5.4×
Return on every ad dollar spent
Full-Funnel
Approach
Google Ads · Meta · Maps · AI search
Average Launch Time
14
Days from first call to live campaign
Ready to grow?
Free discovery call — no commitment
Let us talk ↗
ROI-First Mindset
Every campaign decision is tied back to cost per lead and revenue, not impressions or reach. We pause what does not convert and move the budget to what brings calls.
100% Transparent
You own your ad accounts, your data, and your results. Every change we make is logged in your client portal. No black boxes, no hidden fees.
Speed to Market
Most agencies take months. We go live in about 2 weeks, because every day without leads is revenue lost. Site, tracking and campaigns are prepared in parallel.
No Lock-In Contracts
Month-to-month agreements only. If we stop delivering, you stop paying, and you keep your website, accounts and data.

FAQ

What to know before we start.

How much does Google Ads management cost for a small business in Montreal?

Two separate costs. The first is your ad budget, paid directly to Google. For most local service businesses we recommend starting at about $1,500 CAD a month. The second is our management fee, from $990 CAD a month with no setup fee. You get an exact number after a free audit.

How much does a website cost?

Websites start from $2,900 CAD, one time. The price depends on the number of pages and features. Every site is mobile-first, fast, set up with call and form tracking, and built to turn visitors into calls. An optional care plan starts from $99 CAD a month.

How fast will I get calls?

Most projects go live in about two weeks from the first call. Ads usually bring the first calls within days of launch, and it takes a few weeks of tuning to reach a stable cost per lead.

What cost per lead can I expect?

It depends on your industry, area and competition. In our AP Locksmith case study, Google Ads produced 470 conversions at an average of $39 each over seven months, under the $40 target. We set a target cost per lead with you before launch and report against it.

Do I own my ad accounts and website?

Yes. Google Ads, Google Business Profile, analytics and the website are created in your name. If you ever leave, you keep everything.

Is there a long-term contract?

No. All services are month-to-month. We earn your business every month with results.

How do I see results?

In your private client portal: ad spend, calls and leads for the last two weeks, Google Ads and Local Services Ads data, and a calendar of every change we make on your account.

Do you work in French?

Yes. We can build the website and run campaigns in English, French or both, which matters for Quebec customers.

Let’s Talk

Tell us what you want to grow.

Get a free proposal

We only use your details to respond to your request.

What Happens Next

  1. 1

    We review your business

    We look at your website, services and goals.

  2. 2

    You get a clear plan

    Recommended services, priorities and pricing.

  3. 3

    We get to work

    Once approved, we build, launch and track results.

Emailhello@mtladvertising.com
LocationMontréal, Québec
ReplyWithin 1 business day
HoursMon–Fri · 9:00–18:00